Open Claude settings
Desktop app
Open Claude, then go to File > Settings > Connectors > Customize.
Browser
Settings -> ConnectorsLoading experience
Genrupt MCP
First connect Genrupt MCP to your chat app. MCP gives agents Genrupt tools for ASINs, public URLs, market analysis, listing assets, A+ content, and video workflows.
Step 1
Desktop app
Open Claude, then go to File > Settings > Connectors > Customize.
Browser
Settings -> ConnectorsClick +, choose Add custom connector, name it Genrupt, and paste the MCP server URL below.
Click Add > Connect, sign in with your Genrupt account, then ask Claude for ASIN, public URL, or existing Genrupt asset workflows.
Optional
Install agent runtime
Run this on the machine that has the files. It installs or updates the CLI, checks auth, installs skills, and writes a local runtime manifest.
Install skills
Runtime install includes skills. Use this only when you want the skills without CLI/auth bootstrap.
Research
Ask the agent for a category read and get buyer language, competitor patterns, positioning angles, and product opportunities without starting from a blank prompt.

Amazon creative
Give the agent an ASIN or product context and let it shape the image stack: main image, feature visuals, benefit frames, and comparison concepts.

Brand content
Use the agent to turn product positioning and visual references into polished A+ concepts that feel like a connected brand story.

Scale
For catalogs with colors, bundles, sizes, or visual directions, the agent can keep the product system organized while producing many usable variants.

Motion
Have the agent plan and generate product videos, PPC concepts, and short-form creative using the same inputs that shaped the rest of the campaign.
